HundredX Pilot Project

JANUARY 2021 – AUGUST 2021

HundredX Pilot Project

The Purpose

With traditional funding at risk, nonprofit organizations desiring financial thrivability are exploring ways to convert existing assets into revenue-producing products or services. One such asset for a nonprofit is its relationship with its stakeholders. HundredX's Express Feedback for Good™ program offers nonprofit organizations a nontraditional way to diversify and maximize donor engagement and activation. To participate in the program, nonprofits engage their stakeholders by inviting them to provide quick, valuable feedback on well-known brands. The participating organizations generate funding each time a stakeholder provides qualifying feedback through the program

Strengthening the Impact

The Patterson Foundation engaged No Margin, No Mission to provide weekly consulting support to a group of regional nonprofits leveraging Express Feedback for Good™ to generate revenue. The foundation offered this opportunity to organizations that previously worked within its Nonprofit Thrivability initiative to explore how this might evolve into a proven model that additional nonprofits in the region can use.


Click on frequently asked questions below to learn more about this initiative...

What is HundredX and its Express Feedback for Good™ program?

HundredX is a mission-based data and analytics company. In its desire to help nonprofit organizations within its business model, HundredX created the Express Feedback for Good™ program. Through the program, nonprofit organizations can receive compensation by inviting stakeholders to answer a brief series of strategic questions to aid consumer research.

What was the HundredX Pilot Project?

The Patterson Foundation created a pilot project to connect regional nonprofits with HundredX's Express Feedback for Good™ program. The Patterson Foundation explored if HundredX was a model that funders and nonprofit organizations could use to generate new revenue streams.

Why did The Patterson Foundation support this opportunity?

The Patterson Foundation believes that every person can be a philanthropist and that every nonprofit has assets that can and should be converted into revenue-producing products or services. HundredX’s Express Feedback for Good™ program harnesses this potential by giving stakeholders the power to drive donations to nonprofits through their contributions of time in providing valuable insight for brand research. The program teaches nonprofit organizations to diversify and maximize donor engagement and activation.

How did nonprofits get involved?

This pilot project was offered to organizations that previously worked within The Patterson Foundation's Nonprofit Thrivability initiative.

What organizations were involved in the project?

Who is No Margin, No Mission?

No Margin, No Mission is a national consulting practice that has partnered with The Patterson Foundation since 2013 to strengthen nonprofits on Florida’s Suncoast. No Margin, No Mission’s Managing Partners and Principals, Michael Oxman and Larry Clark, are thought-leaders and experts in nonprofit thrivability who have worked with organizations across the country to help boost their entrepreneurial capacity, revenue, and mission impact.

Who can I contact about the HundredX pilot project?

For more information about the HundredX pilot project, contact Roxanne Joffe, The Patterson Foundation’s lead strategic communications consultant at MagnifyGood:

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