A previous blog post discussed THIS BOOK IS COOL! (TBIC) and the amount of work poured into the program to ensure that children, even during the time of COVID, had access to new, engaging books during the summer of 2020.

In that blog post, I mentioned how much work went into breathing life into TBIC by briefly discussing the different steps needed to create, establish, and develop the program.

However, we wanted to give an even deeper behind-the-scenes look into TBIC, including…

The book selection process: What resources did the Suncoast Campaign for Grade-Level Reading team use to choose books, and why were certain books chosen?
Diversity: How were different elements of diversity reflected in the selected books?
Activities: Each book featured a uniquely designed activity that went along with it. So how were the activities chosen and designed?
Family Participation: How did families participate in TBIC together? What did they enjoy about it?

With all of these questions floating around, we asked a panel featuring Suncoast Campaign for Grade-Level Reading and TBIC team members to share their behind-the-scenes insights into THIS BOOK IS COOL!



THIS BOOK IS COOL! wouldn’t have happened without the unique and wonderful contributions of the panelists in the video and so many others. A great deal of time, talent, and treasure was invested into TBIC, and SCGLR and The Patterson Foundation—who underwrote the entirety of TBIC—want to share it with communities near and far who strive to deliver support and resources to children in need.

We encourage you to view the overall video or the selected clips focused on specific topics. Please take what you like, adapt it, and use it in your work and your community.

We hope this behind-the-scenes look helps you understand one way that you can connect children with and expand access to books and reading. THIS BOOK IS COOL! is for any community around the country who wants to invest in children and the bright futures that they have.

Check out the clips below if you want to learn about a specific TBIC topic: 

Extraordinary Books!


Diversity in Featured Books



TBIC & Mind in the Making I



TBIC & Mind in the Making II



Family Participation



TBIC Activities



We encourage you to not only watch these videos but check out any of the 100 TBIC webisodes. Anyone of them will bring a smile to your face, and we bet that you’ll end up watching more than one!


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